Siddhi More

Siddhi More

is a heavy coffee drinker who creates and tells stories through design ☕️

My name is Siddhi and …

a UX designer passionate about creating intuitive, inclusive, and delightful digital experiences. With hands-on experience across startups in India and a degree from University of Michigan, I bring a global perspective and a problem-solving mindset to every project.

Whether I’m designing for news platforms, ironing services, or skin care quizzes, I dive deep into user behavior, collaborate closely with teams, and iterate fast. I believe in the power of thoughtful design to make everyday interactions smoother, more meaningful, and more human. My secret sauce? A blend of creativity, data-driven insights, and a dash of curiosity.

Framer Development

Framer Development

Framer Development

Branding

Branding

Branding

Visual Design

Visual Design

Visual Design

User Interface Design

User Interface Design

User Interface Design

Product Design

Product Design

Product Design

User Experience Design

User Experience Design

User Experience Design

User Research

User Research

User Research

Pitch Deck Design

Pitch Deck Design

Pitch Deck Design

Design Systems

Design Systems

Design Systems

What I bring to the table

Digital experiences that engage users and help your startup stand out from day one

↘ Experiences

General Motors

Product Designer (Contract)

Jan 2025 - May 2025

Reduced driver task time by 30% by designing low-cognitive-load HMI flows using iterative prototyping and usability testing.

Improved product quality by identifying and filing 50+ UI bugs during QA audits and collaborating with developers to resolve them.

Simplified complex vehicle interactions by developing consistent interaction logic aligned with design system standards.

Lasso Loop

User Experience Designer (Apprenticeship)

Jan 2025 - May 2025

Elevated user signups 5.6× by designing 40+ WCAG-compliant screens and applying insights from mixed methods research including interviews and surveys.

Constructed a platform-wide design system with reusable tokens, ensuring visual and functional consistency.

Optimized user flow conversion by 60% through A/B testing and analyzing behavioral data to inform design revisions.

Michigan Engineering

Visual Design & Accessibility Consultant

October 2023 - December 2024

Created a research report with an overview of the UX design process to advocate the importance of design thinking across teams.

Audited and remediated 3 high-traffic websites, raising WCAG compliance from 60% to 90% by performing usability testing, competitor analysis, heuristic evaluation, stakeholder interviews, persona creation, wireframes, and high fidelity prototypes.

Streamlined navigation flows, decreasing page-finding time by 35% via structured usability testing and analysis.

ETG

UI/UX Designer

Jan 2023 - July 2023

Translated insights by leading 4+ cross-functional sprints with PMs and engineers to ship core functions of the product.

Partnered with designers/devs to ensure functional implementation of design specifications for mobile applications, significantly increasing user satisfaction scores on the App and Google Play Store by 40%

Built a component library with reusable header and footer components, used by 15+ designers, reducing development time from 400 minutes to near zero per build, saving 100+ hours, and improving consistency.

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